Preview ops scaffold · not production Studio

Content

Content warehouse paths, brand writing rules, and links into the parent full-site preview. Publishing remains git-based until a CMS is justified.

Content sources

Primary warehouse under the Homepage repo:

  • company_profile/02_PUBLIC_WEBSITE_COPY/ (Home, About, Services, Portfolio, Contact, Registrar, AI 101)
  • company_profile/03_BRAND_GOVERNANCE/ (voice, visual identity, interface laws)
  • company_profile/04_PRODUCT_ECOSYSTEM/ and 06_PORTFOLIO_CASE_STUDIES/
  • docs/ architecture and operations (surfaced via docs preview)

Brand rules (ops checklist)

  • Never use em dashes (U+2014) or en dashes (U+2013) as long-dash cadence. Prefer commas, periods, colons, or parentheses.
  • Rook & Ink is the parent brand. YBRP is a product. Anglers League is a YBRP event path.
  • RN framing: honest capability language, no AI hype theater, human interception where it matters.
  • Subdomains for products/ops; paths for features. Do not invent conflicting domain strategy.
Full voice and QA: company_profile/03_BRAND_GOVERNANCE/ and .cursor/rules/no-em-dashes.mdc.

Parent site pages (full-site preview)

Home

Full-site preview root.

preview /

About

Parent about page.

/about/

YBRP case study

Product explained on the brand site.

/work/ybrp/

Docs portal

Architecture and governance indexes.

docs preview